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B Ok Insurance Solutions
Belinda - Senior Insurance Advisor
Authorised Representative of Ausure | AFSL 238433

SPECIALIST COVER FOR AUSTRALIAN ONLINE RETAILERS

Ecommerce Insurance

Product Liability, Cyber, Stock & Business Interruption — Built for Ecommerce Operators

A site outage, a faulty product, a Shopify breach, a 3PL warehouse fire — every ecommerce business carries digital and physical risk that no off-the-shelf policy was designed for. We structure a tailored ecommerce package with one monthly payment.

25+ Years Experience
1000+ Businesses Protected
5-Star Rated
Australian Owned
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Trusted by 1000+ Clients

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THE PROBLEM

Generic Retail Insurance Doesn't Cover How Ecommerce Actually Works

Most policies were written when shops had walls and a cash register. Your business doesn't — and that gap is where the claims happen.

Belinda — Senior Insurance Advisor listening to a client

We listen first

Belinda · Senior Insurance Advisor

Product Liability Across Borders

You import a product from overseas, sell it Australia-wide, and a customer claims injury. Standard cover often excludes imported goods or limits cover to the country of manufacture.

Cyber & Payment Breaches

Customer card data, Shopify admin credentials, supplier-fraud emails — one breach triggers Notifiable Data Breach response, customer refunds, and chargebacks. Generic SME policies cap cyber at almost nothing.

Site Downtime = Lost Revenue

When your store goes down — hosting outage, DDoS, payment-gateway failure — every hour costs real revenue. Standard business interruption rarely covers cyber-triggered downtime.

Ecommerce retailers need a policy structured around digital, physical, and product risk in one package.

WHAT'S COVERED

A Complete Ecommerce Insurance Package

The four covers every online retailer should have, structured into one program.

Product & Public Liability

Third-party injury or property damage from products you sell — including imported and own-brand goods. Up to $20M cover available.

  • Imported product cover
  • Own-brand defect liability
  • Third-party injury claims

Cyber & Privacy Liability

Data breach response, ransomware containment, customer notification costs, and PCI-DSS fines defence — purpose-built for online retailers.

  • Notifiable Data Breach response
  • Ransomware & extortion
  • PCI fines defence

Stock, Contents & Goods in Transit

Cover for stock at your warehouse, 3PL provider, or in transit between supplier and customer — fire, theft, water damage, transit loss.

  • Warehoused stock
  • 3PL fulfilment cover
  • Goods in transit

Business Interruption & Cyber BI

Lost revenue when your store can't trade — including downtime triggered by cyber events, hosting outages, and supplier failure.

  • Cyber-triggered BI
  • Supplier-failure BI
  • Increased cost of working

WHO IT'S FOR

Online Retailers We Insure

From Shopify side-hustles to multi-channel D2C brands — we structure cover that scales with your store.

Shopify & WooCommerce Stores
Amazon & eBay Sellers
D2C Fashion & Apparel
Health & Beauty Ecommerce
Homewares & Furniture Online
Supplements & Wellness Brands
Toy & Children's Products
Electronics & Tech Retailers
Subscription Box Operators

HOW IT WORKS

Get Covered in 3 Simple Steps

Securing specialist fire protection insurance requires detail, but our experienced team guides you through the necessary forms to create your tailored package.

01

Complete Your Profile

Fill out our detailed proposal form or get in touch via our contact page. Because fire protection is highly specialised, we need accurate details about your trade, turnover, team size, and compliance obligations to secure proper cover.

02

We Engage Specialist Markets

We take your comprehensive details to the select few insurers who actually underwrite fire protection risks. We leverage our industry experience to negotiate a tailored package for your business.

03

Secure Your Package

We present your comprehensive insurance package in plain English, ensuring you understand your cover. We also offer one monthly payment option to help manage your cash flow.

FREQUENTLY ASKED

Ecommerce Insurance — Common Questions

Yes. Product liability, payment-card breaches, and customer injury claims don't care whether you operate from a warehouse or a spare bedroom. The exposure is from the goods you sell, not your address.

Protect Your Online Store

Speak with a broker who understands ecommerce risk and structure a policy that covers what generic SME insurance misses.